Bus Tycoons [ DIRECT ✮ ]
Listen. For a decade, the smart-money kids in fleece vests told you that you were a dinosaur. That the bus was dead. That on-demand, door-to-door, app-based unicorns would grind your diesel relics into scrap.
They burned $40 billion learning what you knew at age twelve: bus tycoons
The Future.
Now go buy that competitor. The window is six months. Listen
You have spent fifty years acting as the humble servant of the transit authority. No more. When the city council demands a “fare holiday,” demand a tax abatement in return. When the environmentalists whine about your 2012 fleet, show them the math on new electric buses (hint: you can’t afford them yet, but they can subsidize them). Play hardball. You hold the monopoly on mass movement in the real world. The window is six months
The Operators. The Consolidators. The Kings of the Asphalt.
Why your depot is worth more than a tech startup’s app.